Coinbase CEO "Startups can go fully on-chain…can increase efficiency, fairness, and transparency"

Brian Armstrong, CEO of Coinbase, the virtual assets (cryptocurrency) exchange, expressed the view that blockchain technology can play an important role in the startup industry.

According to crypto outlet Cointelegraph on the 26th (Korean time), Armstrong said, "Startups can handle the entire process on-chain — from founding, raising a seed round, and receiving funds immediately in USDC, to eventually listing as tokenized shares," adding, "This will help more companies raise funds and start anywhere in the world." He explained that on-chain fundraising using blockchain can proceed more efficiently, fairly, and transparently than existing complex processes.

Armstrong's vision is also reflected in Coinbase's recent acquisition of Echo. Echo is a startup fundraising platform that has already raised more than $200 million from over 200 projects. Echo will be gradually integrated into Coinbase's ecosystem.

Armstrong also plans to work with U.S. regulators to broaden access to on-chain fundraising. He emphasized, "Current regulations exclude many individuals from early investment opportunities," and said, "I hope to find a balance that provides consumer protection while offering opportunities to retail investors."